Marketing
New Partnership with dStrategy Media
After successful collaborations in 2013, ReadyGo Media is pleased to announce a continued partnership with dStrategy Media.
“Joanne’s blogging for Digital Strategy Conference Vancouver 2013 helped drive heaps of website traffic for us; it’s a great case study. We’ve since hired two people to do what Joanne did for us on her own,” says Kelly Kubrick, co-founder and chair dStrategy Media. “We’re thrilled to be working with ReadyGo Media again, this time for eMarketing services.”
ReadyGo Media is dStrategy’s official eMarketing firm promoting Digital Strategy Conference 2014. We’re helping get the word out to the right audience while building credibility and driving growth through banner and landing page design, copywriting, tagging, email marketing, calendar promotions, paid media management, web design, social media, analytics, press releases and more.
Zenpreneur Success Talks interviews Probyn on Branding and Social Media
Thrilled to be featured on Zenpreneur Success Talks with Richard Atkinson. Learn with Joanne Probyn about authentic branding on social media.
Koko Monk Chocolates’ Successful Launch Event
ReadyGo Media partnered with Koko Monk Chocolates this Spring to create a special chocolate tasting event that marked the launch their first retail store.
Photo courtesy Joann Pai, Eating in Vancouver | Flowers courtesy Hilary Miles Flowers
Paul Dincer, owner and chocolatier of Koko Monk Chocolates, began as Levni Chocolates and sold in five Vancouver farmer’s markets over three years leading to its opening. In February 2013, Koko Monk opened its first retail location in Kitsilano. Koko Monk creates handmade, hand painted, hand tempered fine chocolates with unique flavor fusions. Each Koko Monk chocolate is indeed a work of art. The chocolates engage all the senses from a one-of-a kind beauty to delightful flavour combinations drawing on inspirations from Shakespeare to post-modernism.
Photo courtesy Barry Calhoun Photography
Joanne Probyn, founder and digital strategist of ReadyGo Media, worked with Paul to carefully select twelve special guests for Koko Monk’s Exclusive Chocolate Tasting Night. Present were food critics, bloggers and photographers that ranged from the promising and talented food storytellers, FoodGays, to Canada’s most authoritative news source, The Globe and Mail. Each was invited for his or her style, taste and sophistication. Yet despite their vast experiences, few had enjoyed a chocolate tasting before; the excitement leading to the event was palpable across social media channels. And the enthusiasm continued throughout the event; while the event officially ended at 8pm, many guests stayed late with the last person leaving after 10pm. “ReadyGo Media far exceeded my expectations,” says Paul. “It was incredible to meet all of these remarkable, like-minded food lovers all at once. I make my chocolates for people like them.” Each guest was served a flight of six chocolates and Paul guided the food connoisseurs through a blind tasting that revealed his complex flavour combinations and concepts. The last chocolate was paired with a dessert wine, expressly recommended for one of Koko Monk’s chocolates by one of North America’s most accomplished fine wine connoisseurs, San Diego-based Francois-Xavier Auffret.
Photo courtesy Barry Calhoun Photography
This event was possible with the generous support of our many sponsors–special thanks to Suki’s Salon & Spa, Hilary Miles Flowers, Costen Catbalue Goldsmith & Design, Barry Calhoun Photography and Vision Event Photography. We would also like to thank all our speecial guests for their enthusiasm, pioneering spirit and community support.
Photo courtesy Koko Monk Chocolates
We’ve been thrilled with the positive feedback so far including several outstanding articles written by Ariane C. Design, VanFoodster, FoodGays and Eating in Vancouver. Some people were captivated by Paul’s passion for chocolate, while others were surprised and delighted with the artistry behind Koko Monk’s culinary creations.
Photo courtesy Koko Monk Chocolates
Due to the event’s success and wide public interest, ReadyGo Media will continue event planning and marketing initiatives with Koko Monk Chocolates. Be the first to find out about our next Koko Monk chocolate tasting event by joining Koko Monk’s mailing list today (via Levni Chocolates).
Photo courtesy Barry Calhoun Photography
Sponsor Links
Joanne Probyn speaks with Jimmy Flores on YouTube Marketing
Learn how to:
- Create content strategies that increase views
- Have your video found on YouTube
- Achieve the most from your promotional efforts
- Develop valuable, engaging content
- Grow a community of subscribers
Joanne Probyn, founder and digital strategist of ReadyGo Media, speaks with Jimmy Flores from Madrid on YouTube video marketing.
Jimmy is the co-founder of iDaccion.TV, a global community of Spanish speaking entrepreneurs and the founder of Yo Coso, a Spanish speaking YouTube textile training channel with over 13,000 subscribers and 2 million views.
ReadyGo Media is digital marketing and communications agency based in Vancouver, Canada. The Business ProCast features interviews with business and not-for-profit leaders connecting you with the people and information you need to start and grow your business.
ReadyGo Media Launches a Business Interview Podcast
ReadyGo Media is launching a new Skype webcast video series. Joanne Probyn, founder and digital strategist of ReadyGo Media, will interview business and not-for-profit leaders in order to help you get the information you need to start and grow your business.
The first interview, scheduled to be released next week, features Deborah Chatterton, communications consultant with Vancity Credit Union and Vice President of the Canadian Public Relations Society Vancouver (CPRS). Deborah will discuss her recent trip to Uganda on behalf of the Canadian Co-operative Association.
The series begins with the theme of Collaboration.
Name the Series | Get a Giftcard
Help! The new business interview series needs a name. Do you have a suggestion?
If your idea is chosen, you’ll get a $10 Starbucks e-gift as a small token of our appreciation. Thanks in advance for your idea.
Thanks in advance for your collaboration.
Good things happen when we work together.
Image credit: lumaxart
ReadyGo Book Review “Yes We Did”
An inside look at how social media built the Obama brand.
A great book by Rahaf Harfoush on fundraising, mobilizing an online community or for anyone who just wants the inside scoop on one of the world’s most famous social media successes. Worth a read! Forward by Don Tapscott. Review by Joanne Probyn of ReadyGo Media.
