Blog
PechaKucha Night Contest
It’s that time of year again when ReadyGo Media hosts a PechaKucha Night contest!
This show is a very special edition. It’s an All-Star event featuring the best speakers selected from Vancouver’s first 20 shows. And, it’s sold out! Enter for a chance to win a ticket to attend.
To Enter:
LIKE and leave a COMMENT on the ReadyGo Media facebook page with your favorite social media tool and why! – 1 ENTRY
TWEET:”I entered to win the @pechakuchanight draw from @joanneprobyn of ReadyGo Media in Vancouver http://bit.ly/zlBgiX – 1 ENTRY
COMMENT below on the blog here with your own favorite all-time presenter, and why they’re your fave! – 1 ENTRY
1 entry per category but entering in all of them get’s you 3 entries! Contest open to B.C. Lower Mainland Residents only. 1 ticket available. Contest Draw Monday, February 27th, 2012!
PechaKucha is a presentation event in which 10 people share 20 slides for 20 seconds each. It’s held in over 200 cities around the globe. This is Vancouver’s 20th edition.
ALL-STAR PRESENTERS
Chef Todd 12b
Danielle LaPorte Danielle LaPorte
Dave Olson Uncle Weed
David Eby BC Civil Liberties Association
Diane Roberts urban ink productions
Katrina Pacey Pivot Legal Society
Ken Lum Artist
Marian Bantjes Graphic Designer
Omer Arbel Omer Arbel Office
Sean Orr Writer
PECHAKUCHA NIGHT VOL.20, FEB 29TH
7:30pm – 9:30pm
SPECIAL EDITION ALL-STARS
VOGUE THEATRE 918 GRANVILLE STREET
Hashtag: #pkvan
ReadyGo Book Review “Yes We Did”
An inside look at how social media built the Obama brand.
A great book by Rahaf Harfoush on fundraising, mobilizing an online community or for anyone who just wants the inside scoop on one of the world’s most famous social media successes. Worth a read! Forward by Don Tapscott. Review by Joanne Probyn of ReadyGo Media.
Why Twitter?
Happy 5th Anniversary Twitter!
Twitter’s top users and why they love it.
Interviews include Richard Branson, Dana White, Serena Williams, Snoop Dog, Hillary Clinton and more.
BC Hydro Invent the Future | CASE STUDY Social Media
BC Hydro’s
Invent The Future Contest
Situation:
BC Hydro sought to increase public awareness of energy conservation through Invent The Future, a sustainability ideas contest for youth age 16 to 24. Goals included changing behavior through peer influence, driving contest entries and votes, and promoting off and online sharing.
Action:
- Created and executed on social media, community outreach and content strategies
- Activated channels including Facebook, Twitter and YouTube
- Consultation on website design, video and mobile
- Targeted influencers and leveraged analytics to expand reach and maximize engagement
- Provided weekly analytics reports, ongoing strategic advice and a completion summary
Results:
- Viral video 31,900 views
- Nearly 150 entries from all over BC
- Practically tripled our goal for votes! 29,000 votes exceeding contest goals by 288%
- More than doubled Facebook Likes! 237% Facebook Likes (43% per month average “10-13% considered very good” Mashable)
- Motivated over 6,500 conservation pledges beating targets by 34%
- Generated over 35,000 website visits exceeding goals by 27%
- Created new strategies resulting in nearly doubling Facebook traffic!
- 180% Facebook traffic increase
- Facebook is now the number one traffic source!
- Earned tons of free media! 503 blog mentions and 57 discussions. Far exceeded goal of 5 blog entries!
- Website traffic exploded!
- 154% increase of overall traffic
- 130% increase of referred traffic
All achieved within the constraints of a 13% budget reduction!
Likely over a million dollars of free media coverage!
Based on year-over-year metrics. Partner agency: FD (PR)
Enter to Win Pecha Kucha Tickets
I’m a big fan of Pecha Kucha Nights. This event offers presenters a chance to share their inspirations and accomplishments in 20 slides, 20 seconds each.
It brings people together for an inspiring experience. Vancouver Art Gallery after-party included. It’s a SOLD OUT show!
I’m all about social media and building relationships online. I also appreciate the value and pleasure of taking friendships offline. Interested in the science of all this? Check out this interesting podcast by University of Chicago Professor, John Cacioppo. He says our brains actually perform differently when we are face to face. This Pecha Kucha, I’m delighted to be taking two of my new Twitter friends! I hope you’ll take a online friend, too.
For your chance to win two tickets to #PKVan just leave a comment including:
- Someone who inspires you and why
Good luck! Hope to see you there.
Vogue event information.
Thursday, February 24, 2011
Doors 6pm. Starts 7pm.
Little Known LinkedIn Tip – Add Video
Did you know you can easily add video to your LinkedIn Profile?
You get one chance to make a first impression. Here’s one of the easiest ways you can dazzle your visitor in an entertaining informative effective way. Great for portfolios, introductory videos, event announcements and more.
This is what it looks like when posted. It’s tucked in neatly under your Summary.
How to embed video to your LinkedIn Profile:
(To get started, you’ll need a video on YouTube and a Gmail account.)
Add Google Presentation App:
1. Go to your Profile (Edit Profile).
2. Scroll down to Applications.
3. Choose Google Presentation.
4. You will be asked to sign in (enter Gmail username / password).
Create a Presentation:
1. Go to your LinkedIn Google Presentation page and click “create your presentation”. A new page will open.
2. Select from the top menu bar “Insert” and choose “Video”.
3. Search YouTube videos to find yours. Select and OK. Your video will be inserted (once placed, increase the size by dragging the corners to fill the rectangle).
Add a Link to your Website
1. Click Link on the Toolbar.
2. Key in the website address.
3. Move link to a good location on the page (tweak later before publishing, if you wish).
4. Click on the link to test it.
Publish Your Presentation
1. At the top right, click on Share, and Publish / Embed in the drop down menu.
2. You will get a chance to preview and establish settings on the next page.
3. Choose small for LinkedIn.
4. At top left, name Presentation.
Link Your Presentation to LinkedIn
1. Go back to the LinkedIn App page (Google Presentation tab on your browser windows).
2. Refresh this page. Your video name will now appear at right.
3. Post to Profile! You’e done 🙂
You may notice there are two “play” buttons. It is the lower button that should be pressed.
We hope a simpler way to embed YouTube videos will be implemented by LinkedIn.
Until that time, this is a good option.
